Real-time Was So Yesterday. Meet Location.
I rarely leave my house. Checking into Quiznos on Foursquare (when it works) is about as adventurous as I get.1 I do, however, see massive opportunity around location data.
There’s a real value me, and by extension most other people, in my phone / computer / myriad Internet accounts knowing where I am right now and where I am planning to be. It should go without saying that where there’s value, there’s money to be made. Perhaps the simplest way is targeted advertising. I suspect, though, that there’s room for services that charge money as well.
But don’t take my word for it. Robert Scoble has two visionary posts up this week, “Malleable social graphs and mini-mobs: why Facebook could destroy Foursquare and Gowalla with one check in” and “Are location geeks at Where 2.0 off the path to real money?”
Just remember, the Scobleizer lives pretty far out on the bleeding edge, so while his ideas are valuable, we aren’t there yet.
- I hope you understand I’m exaggerating for dramatic effect here. [↩]