Slow Company.

Yep.

There’s the Fast Company magazine*. There’s the Slow Food movement. Let’s start a Slow Company movement. The idea is to take ideas such as the lean startup and organic growth and apply it to the companies we run. It’s not going to be a runaway success, but you have a better chance of actually making a dent in the world with your app and making people’s lives better even if not everybody knows who you are.