Why I’m Not An Entrepreneur.

Our entrepreneurial motivation is not confidence, it’s an insatiable desire to improve.

— Jason Cohen, A Smart Bear.

It’s a fact. Full Stop doesn’t exist because I’m an above average programmer or because Jay is the most talented designer in Pittsburgh or because either of us knows the first thing about running a business. Full Stop exists because we couldn’t stand to allow anything to come between us and making the best websites possible. We’re not there yet (and we never will be), but that “insatiable desire to improve” isn’t going away.